One of the ways that we can offer more value to our clients, and position ourselves as a premium service, is by having 2 coaches in our classes.
But most new gyms (us included) overcommit themselves to the 2 coach system too early in their business lifecycle, and end up paying the price with little to no profit margin.
Wanting to offer excellent coaching and an incredible class experience is a goal we all need to have, but ultimately the numbers need to support the decision to add a 2nd coach.
If you are adding a 2nd coach to your classes just because you want to be better than the gym down the street, then you could end up in a race to the bottom.
This episode dives into why we recommend being more patient and strategic before adding a 2nd coach to your classes, and how this can translate into better career opportunities for your coaches over the long haul.
Listen to this episode below or on ITunes, Anchor, Spotify and more.